LPiT Solutions Revitalizes Name, Brand
Technology Leader Charts Course for Future
GRAND RAPIDS, Michigan, September 1, 2005 –LPiT Solutions is the new identity of LaFeldt and Post, Inc. The new name and brand refresh better reflects the entrepreneurial spirit, technology solutions and direction of the Company.
The Grand Rapids, Mich.-based, LPiT Solutions is working to translate its past years of technology leadership into a new market identity, including a refreshed logo, new corporate website and updated marketing information. The Company said the brand revitalization program was established to provide a cleaner, more understandable definition of products and services to customers.
Founded in 2002 by Michael LaFeldt, CEO and John Post, President, LPiT Solutions is a leader of business technology solutions and dynamic database driven applications. The Company serves a variety of industries including real estate, construction, automotive, manufacturing, and non-profit organizations.
“We’re taking the core business that we’ve built and communicating that message more clearly to our customers,” said John Post, LPiT Solutions President. “We have a history of providing innovative, customer-focused technology solutions. Our brand revitalization pays tribute to that and points us towards a bright future.”
The Company has organized their customer-facing divisions into three main categories – Core Products, Technology Consulting, and Application Development Services. These groups address the broad capabilities of LPiT Solutions and provide a clearer division for customers.
As a part of the new brand introduction, LPiT Solutions has launched a new corporate website (www.LPiTsolutions.com), restructured sales force to better identify and serve customer needs, and moved to 25 Commerce, SW, Suite 200 in Grand Rapids.
About LPiT Solutions: LPiT Solutions is a leading resource for business technology solutions and dynamic database driven applications. Based in West Michigan, LPiT specializes in designing, developing and implementing IT solutions to meet the short-term and long-term business demands of our clients. Our team of experts offers a broad perspective to help pinpoint your company's technical needs. LPiT is committed to helping make the most out of IT investments, allowing companies to carry out specific business directives at peak efficiency and effectiveness. For more information, visit www.LPiTsolutions.com.